Back Page Notes- Noise: A Flaw in Human Judgement
Nobel laureate, Daniel Kahneman, and his team make a case for the reduction of noise in judgement. They argue reducing both bias and noise (inconsistency/variability) is necessary to improve decision making. Accuracy in human judgement is highly desirable, especially for our key decision makers. Relying on checklists and statistics help to reduce noise and produce more predictable results. The authors aren’t saying intuition (gut) is necessarily something to be disregarded, but rather informed, discipled, and delayed prior to execution.
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